Change begins here. We simply help you make it possible.

We are
dreamers

Every day we work to make Artificial Intelligence the foundation of advanced digital and technological solutions for Pharma & Life Science markets.

In this way we support companies towards the adoption of a new paradigm, driving continuous business performance improvements

We are
Trueblue

We work together with our customers in Pharma and Life Science markets, providing them with cloud-based and ready-to-use Customer Engagement and BI and Artificial Intelligence solutions.

Our Story

2003

Born DWH

Trueblue is established after Blue Chip’s experience creating a strategic Data Warehouse solution

2006

The 1st web -based CRM

The world’s first web-based CRM system

2012

International Success

International success and consolidation in Italy

2019

M.A.R.C.

Market launch of the new flagship product M.A.R.C.

2020

AiDEA

Out of the partnership with Microsoft® AiDEA was born

People are the value we have always believed in